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Lending--Up Close and Personal

"The bigger a bank gets, the farther away its decision makers seem to get from you. The farther they get, the easier it is to see you as a file. Or an account number. Or a loan application form. At Anchor Bank, we work hard to deliver the personal attention that your business should expect from a bank." This interview of the president of Anchor provides an inside look at the credit-granting procedures and priorities of this community bank, including such items as . . .
  • why he believes community banks have a distinct advantage over larger banks
  • how often loan officers should be visiting their clients
  • how their loan officers and credit analysts work together to help their clients
  • how and why the "people side" of the relationship is so important
  • why it's critical for a lender to understand the pschology of a individual customers
  • what the first questions a loan officer should ask when visiting a customer
  • what questions they ask when screening potential new clients
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